As the 2010 summer silly season approaches we celebrate the 35th birthday of the granddaddy of them all.

You might argue thatStar Warskicked off this era of franchise and, to an extent, youd be right.

George Lucas empire of merchandise undoubtedly paved the way for the more modern likes ofSpider-ManandHarry Potter.

But Universal Pictures saw something inJawsthat made it break the mould.

As successful and iconic as this image doubtlessly was, it was actually a bit of a tease.

As many already know, the movie turned out quite differently from how it was initially conceived.

Many argue that the double whammy ofJawsandStar Warssignalled the death knell for the 1970s New Hollywood movement.

However, take another look atJawsand I think youll be surprised at how New Hollywood it is.

Brodys hands are tied as he does what little he can without drawing attention to himself.

That is, until the next victim is taken.

In a very public way.

The impotent anger, sorrow and fear of Brodys character is summed up in one understated facial expression.

Its not a debate that can be won either way.